Our Chroma Green Rug features in Living Etc.. 🍃

Our wonderful new Chroma colourway - made in collaboration with Floor Story for their 10 year anniversary - features in this months Living Etc. 

The Chroma Green rug bursts with 38 individually dyed shades defined by deeply carved alternating pile heights that feel phenomenal underfoot. Echoing pleats from Kitty's Chroma skirt, Chroma green narrows the palette to a soothing range of shades including Forest, Emerald, Jade and Olive Green among many others..

Chroma Green seen in July's Living Etc. alongside rugs by Camille Walala, Henry Holland and John Booth. Image by Mark Cocksedge. 

Kitty hand selected the wool pom colours in Floor Story's East London showroom, taking special care of how they balance and elevate each other. The green colourway came from Kitty’s discovery that the human eye perceives more shades of green than any other colour, this being down to the nature of humans evolving in mainly green surroundings..

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"Chroma Green is not just about bringing the benefits of green indoors, it's also an inspiration to step outside and seek the greens we crave. Don't forget your greens!"

- Kitty Joseph